- 1) Did you download the DoD module? -- Yes
2) Did you play the DoD module? -- Yes
3) Did you enjoy the DoD Module? -- Yes
4) Do you plan on downloading the Caverns Deep module? -- Yes
5) Do you plan on playing the Caverns Deep module? -- Yes
6) Do you want the Caverns Deep module to be as elaborate in terms of presentation as the DoD mod? -- See below
7) Do you even care about having a module included in your pledge for KS7? -- See below
8) Would you pay $5-$10 for a PDF module of the DoD caliber for KS7? -- Yes
9) Would you be interested in buying a hardcover copy of any of our modules? -- Yes
- 10) Did you watch any of the Descent into Doom videos? -- Yes
11) Did you watch the first episode (the one we produced) for Descent into Doom? -- Yes
12) Would you like to see similar videos for Caverns Deep? -- See below
Prior to seeing the DoD module, I was ambivalent. I buy the terrain for my own use/recreating Paizo APs about 50/50. Didn't really need another standalone module at the time. Plus my gameplay aesthetic is a bit less old-school style in contrast to the flavor of the DoD, so I thought it would be a fun little thing to look at, but not something I'd run. However the production value was amazing and that sucked me in. I GM'd it and loved it. Planning to run an abridged version at a con later this year, as well. And hoping to run it for another group locally at some point. The inclusion/absence of a module wouldn't have affected my pledge during DoD, but going forward I definitely see it as a positive and would be sad to see it disappear.
Now I think a module of this sort would usually end up in the 64-96 page range in terms of the number of play sessions required to get through -- you could probably scale back some of the border graphics/multipage spreads and still have a visually stunning work, but reduce the page count by a factor of two. (Might be more of a factor if you try to go the hardcover/softcover route than PDF). I'm a PF player so I was very happy you included PF stats, though I know that adds extra work. I hope you can continue to include the PF stats.
I've been trying to teach myself bookbinding so that I could have a hardcover copy, but all the better if you can offer one directly! [I've done two trial projects and neither are good enough to use as a base for binding the DoD so need to keep building skills]
The DoD actual play episodes are hit or miss. The one produced in house was excellent. The next two I've watched were 'meh' for me. Both had fun personalities, not as captivating as your crew, and neither had their webcast setup designed in a way to really benefit/show of the terrain. In terms of showing off the fun/quirks of the module they were good.
All in all I think the module is a positive, especially as you say its mainly off-core-staff hours/focus. I think its a good marketing tool as well -- especially when the module is free/included in the KS. If the module becomes an paid KS add-on I think it loses some of that value. If the PDF module becomes a paid post-KS store item, I think it also loses some of the marketing value as well. If the Mythras sourcebook/KS/whatever form that shows up in starts to grow a library of DF books/print products, I think that changes a lot of the calculus of value as the side "print-arm" of the company might have to carry more of its own weight rather than being promotional support for the terrain.
In terms of video products you have (ranked from most important to least, IMO)
a) exploration of an encounter showing the pieces
b) DDD diorama/walkthrough mini-story
c) actual play in-house
d) actual play guest groups
Of course the first two have to happen during a KS, while the latter two can happen any time, so I know a true prioritization is a little odd. And it depends how much of your time is taken up with the tasks.